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Application Of Discovery System In Automobile Sales And After-sale Service

Posted on:2015-01-24Degree:MasterType:Thesis
Country:ChinaCandidate:Z F YuFull Text:PDF
GTID:2268330428968377Subject:Information Science
Abstract/Summary:PDF Full Text Request
Cars are becoming more and more important in our daily life, and gradually become the main transportation. But we feel thorny and pleasant before buying a favorite car, because we should spend a lot of time and energy to compare different types of cars and make a hard decision. Besides, the problem of after-sales service is so troublesome that we feel awkward. However, thanks to the assist of automobile discovery system, which is capable of classifying massive data in car sales and after-sale service. It also provide consumers with one-stop retrieval service to solve the above-mentioned practical problems.Discovery system has been widely used, including resources management in library, water conservancy, medicine, network monitoring, etc. The development of discovery system has becoming increasingly mature. More than once, I typed "auto discovery system" as a search term on my computer, no relevant retrieve content present on my screen. In addition, automobile sales and after-sale service involves sales, trade, services, etc, which provide a lot of jobs for us, therefore, our country gives great heed to automotive industry and makes policies to support the development of automobile industry. With the help of discovery system, it is possible for car dealers to collect policy changes about automobile industry, and adjust their market plans timely in order to keep advantages in the fierce competition. Car dealers’channel has sunk to the central and western regions in China, it was a strategy according to the "car to the countryside" policy. Some venders even distribute county-level4S shops.The main purposes of discovery system is to help dealers to expand sales channels, but not just limit to the traditional4S market pattern. Online car shopping mode is rapidly developed, but cannot replace the4S market pattern, for washing the car, car maintenance are inseparable with4S shops.Auto discovery system is compatible with systems such as automobile inventory system, product lifecycle management system, customer information management system, maintenance management, etc, through the use of data mining technology, visualization technology, one-stop retrieval technology and big data. Discovery system has the capacity of effectively sorting, analyzing, integrating and providing multidimensional data in sales and after-sale service. Through data mining, discovery system can unearth the intrinsic value of the data in sale and after sale service. What is more, discovery system can provide valuable information to decision-makers. Discovery system is also able to provide car dealers "one-stop" information retrieval services to car dealers, which accelerate the speed of the car sales and reduce stock. To customers, discovery system makes us at ease for it realize real-time monitor of our cars repair condition. Based on consumers’ search history and habits, discovery system can predict consumers’ practical demands, so that automobile dealers can provide better service to enhance the user experience and improve brand reputation.
Keywords/Search Tags:car, discovery system, enhance, sale, service
PDF Full Text Request
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