| For the history of the development of the television livelihood news, January1.2002is undoubtedly a milestone anniversary, Jiangsu TV Nanjing Zero "launch a short period of time to get higher ratings, TV and livelihood news programs the mode quickly caught around the television trying to copy, once popular "people’s livelihood news" craze. The program mode has been able to prevail, mainly depends on the proximity of its news content, mode of transmission cordial and paste the Perspective of Communication Shanghai Museum for ordinary people to build a platform to speak, from the dissemination of news and information. News commentary related to people’s livelihood news attendant accepted by the audience and recognition and welcome. Moderator Fei Meng humor and wisdom reviews language, so that the audience clapping and cheering. Today, the TV people’s livelihood news program has experienced a history of the development of more than a decade, if2002is the year of the birth of television livelihood news, then ten years later is necessarily a summary of growth and development years. Decades, the TV people’s livelihood news experienced the glories birth, also experienced in advance by leaps and bounds, and in the types of programs ushered forward in the history of the inevitable bottleneck in the development of some rapids. How to find new development chances, breaking the shackles of the livelihood of the traditional TV news.With the help of journalism, communication studies, the sociology of knowledge as the basis, mainly through public participation theory analysis, reviews of TV people’s livelihood news program as a breakthrough, looking TV and livelihood news programs in the public participation in the development strategy. Accordance with the literature review, theoretical basis, analyzing the facts and ask questions, the strategy research ideas, the text is divided into four parts, the first part of the livelihood of the carding TV news reviews of the research literature, clarifying existing research; analysis of the second part of the study public participation theory, and to study the link between public participation and the media, views and public participation, summed up the people’s livelihood news commentary in the level of public participation, objective description of public affairs, to participate in the thinking, to discuss and establish the identity and the value of existence; Part Ⅲ to existing television people’s livelihood news program reviews as the object of study, analysis reviews the form and characteristics directivity of the reviews and summarizes the comments in the process of participation in public affairs and shortcomings:Part IV combined with public participation in theory, to study the development strategy of the people’s livelihood news commentary on TV. make additional comments plates, to strengthen the planning and organizing of the comments, set User Jiugongge link, deepen news reports and other development strategies in order to find the TV people’s livelihood news program a breakthrough in the new media environment. |
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