TV News Report Way Of Breakthrough

Political news plays an important role in the propaganda of the party and the state line, principles,policies. The current status and development of TV news reports are in trouble, the most direct reflection islow ratings, people don’t love, social influence is not strong. This article uses the literature method,comparison research method, survey method, case study method, to analyze the cause of difficulty TVpolitical news, and Henan TV news reports as a case, based on summarizing the success and failureexperience, explore the TV news report of current affairs and politics in today’s spread out under thebackground of the road.The full text is divided into five parts.The first part mainly explains the current situation of the development of TV news and TV newsreports the necessity and urgency of the reform. From three aspects of system reason, media reformconsciousness, the quality of journalists, the analysis of the cause of this predicament at present. Thepresent situation of TV news obviously can not resist the new media’s competition pressure, can not adaptto the new requirements of political civilization in the new weather of news reform has brought eighteenmajor after. From the beginning of2012, CCTV started the tradition of the political news reform, haschanged greatly from the content and form, provides a good reference to reform the CCTV news reformachievements for China’s television news.The second part introduces the development status of Henan TV news reports, and through thesampling survey method, the sample analysis results, reflect the expression of morphological characteristicsof Henan TV news reports.The third part is based on the third part sampling results, from the provisions of the action of "change"and "change", adhere to the voluntary routine to the successful experience of the two aspects of innovationfocus on Henan TV news reports are discussed in this paper. At the same time, for the outstanding problemsexisting in Henan television news is also given to remind, such as TV news comment, lack of planningconsciousness but the propaganda effect is not ideal, only limited to a single mode of transmission andnetwork media did not achieve the interaction.The fourth part through the new media, newspapers, magazines and other media forms, this paperdiscusses on the TV media news reports "breakout" road, and gives constructive suggestions. For example,develops a set to be able to realize online video, online interaction, program information query, interactivenew media host software, to achieve a breakthrough on the technology. Open "column micro-blog" page inSina micro-blog, and the establishment of the column of new media influence evaluation mechanism andstandard. At the same time, do a "live","deep" news, comment and increase strength, stand higher andrational perspective to guide public opinion, strengthen the heavy sense of news.The fifth part is the conclusion.The reform of the TV news is an irresistible trend, it is necessary tobreak the current political news various ills. The importance and significance of the journalists only clear political news break, they can better play the role of a bridge between the party and the government andpeople of the masses.