Kaifeng Specialty Packaging Design Research

Specialty is the brand of food in a particular area, it significantlydifferent from other parts of the same kind of food. Characteristics of foodpackaging is to protect food during transport and storage is intact and in orderto promote food and on food packages and beautification adornment, it with thelocal national culture has a very close relationship.Along with society’s progress, the development of kaifeng tourism cultureled to the development of relevant industries, so their local characteristicsfood more and more get the attention of society. But due to the kaifeng packagingdesign started late, and because under the influence of the outside world,packaging design with imitation, and even copy the way of learning to the world,so that the kaifeng local packing design is facing more serious challenges.Therefore, it is very necessary for the kaifeng specialty packaging design, guideit developed into a collection of traditional and modern in one nationalcharacteristics of food packaging. Kaifeng has a profound historical culture,is one of the world famous ancient city, let more people know, understand, studykaifeng traditional culture is the modern designers unshirkable responsibility.This article from the diet culture, the traditional culture of kaifeng kaifengand characteristics of kinds of food, by collecting a large number of all kindsof characteristic food packaging design, comparative analysis of the currentmarket circulation in the kaifeng specialty packaging design, study a set ofkaifeng specialty packaging design progress of the strategy. Diet culturecharacteristics, from a city like kaifeng kaifeng traditional culture elements,kaifeng specialty packaging design method, and other direction, multiple angles,multiple levels to analysis the kaifeng specialty packaging design innovation. In this process, using a case study, comparative study and comprehensivesystem of promoting the advancement of kaifeng specialty packaging design idea,and put forward the outlook of kaifeng specialty packaging design. Kaifengspecialty food packaging design should adhere to the ecological design idea,kaifeng traditional culture inheritance and development, design combinestraditional and modern in one of the characteristics of food packaging design,to become people know kaifeng kaifeng specialty packaging design a business card.