The Study On Overall Development Of Tourism Of Yichang，Hubei

With the economic development and the improvement of people’s living standards in theworld, tourism is becoming one of the most important lifestyle and socio-economic activitiesof human society. The domestic tourism has made remarkable achievements in30years time,which has brought rapid economic growth, promoted the full development and advancementof the city. With becoming the most "dynamic" industries in the21st century, how to do theplanning and development of tourism is undoubtedly the important factor in tourism furtherdevelopment.Yichang, China Excellent Tourism City ", has a monopoly of tourism resources such asthe Three Gorges, Three Gorges Dam, Qu Yuan’s hometown and Zhaojun hometown. With therise of domestic tourism, tourism of Yichang has also developmented rapidly which hasplayed a strong role for in promoting the modernization of the city.In an increasinglycompetitive tourism industry, how to achieve better development, build quality tourismprojects to become a famous tourism destination and how to better promote the developmentof the city, Yichang tourism need to be focused on as the current the subject. This study tookthe comprehensive analysis of tourism resources, spatial structures, product developmentstatus, position and development trend, deeply discussed the tourism overall development ofYichang, aimed at the assessment on the vista of tourism development, to put forwardvaluable opinions and suggestions.Article expounded the background, purpose and significance, took the comprehensiveanalysis of research status at home and broad, and theoretical system on tourist overalldevelopment, discussed the development trend and hotspots, made the consideration withhow to develop the overall tourism.Then the paper analyzed the tourism condition, includingtourism location, resources, markets, traffic, and development status, pointed out the problems,opportunities and challenges on the overall tourism development in Yichang.With the analysisof typical cases at home and broad, article explored the development mode which wassuitable with Yichang., expounded the specific programs at three levels, proposed the ideasand principles, development strategies, implementation proposal and development strategieson the overall tourism development in Yichang.