Research Of All Copyright Operation Mode Of SNDA CLOUDARY

With the development and popularization of Internet, digital publishing in China has been a major development, digital copyright operation in the rapid development of content, platform, communication channels, and terminals and other fields, but still faces the traditional press on copyright operation conflict lead content products, digital publishing platform construction of unsatisfactory, mobile phone reading model criticized and commercial profit pattern is not clear the problem of mobile operators.In this context, SNDA CLOUDARY with its all copyright operation mode achievements have been widely concerned. The development course of SNDA CLOUDARY, as an important case, almost is the digital publishing industry and the development history of. SNDA CLOUDARY through continuous exploration and innovation, eventually becoming a master of digital publishing, in copyright content production circulation platform and dividual reader terminal.There are four stages in the development history of SNDA CLOUDARY into four stages:starting stage--the acquisition of start Chinese net; stage of development--buy several websites and publications; all copyright operation stage--by digital publication to the traditional books and movies; establish platform stage--cloud bookstore.SNDA CLOUDARY all copyright operation mode is mainly composed of copyright and copyright distribution is composed of two parts, the copyright production source for its original site, copyright distribution mainly through the network literature reading, book publishing, film and television adaptations, the cloud bookstore and mobile reading service channels to achieve.In the development process of SNDA CLOUDARY, content resources, copyright operation and profit mode becomes the key problem. Based on the SWOT model, carries on the analysis to the SNDA CLOUDARY all copyright operation mode a full range, the advantages, disadvantages, opportunities and risks, and puts forward some suggestions and strategies for the future development of the publishing industry, promote to SNDA CLOUDARY and the healthy and orderly development of the whole digital publishing.