Mobile Phone App Consistency Research And Design Based On IOS And Android Systems

In the21stcentury, the mobile phone rapidly transformed from a functionalmachine to an intelligent machine, mobile phone design from product design is givenpriority to service design. The function of the cell phone, no longer restricted in textmessages and common functions, people can surf the internet whenever and whereverhas become the latest trend.iPhone and Android mobile phones are the mainstream smart phones, thedevelopment of applications for these two systems have been reached to hundreds ofthousands of levels. A lot of companies have to launch its own applications in smartphones, in order to carve up the smart phone applications market, such as "Qiyi"launched "Qiyi Film" in iOS、Android and other systems. People use the application indifferent with smart phones get different experience, this is the big problem. Manyapplications are direct derivative in the system, people use Android systemapplications are very similar to iOS system applications, and it’s time to solve theproblem.This paper do the problem for a comprehensive and in-depth study, and drawmethod for the iOS and Android systems design consistency, and apply this method toactual cases.This paper has these main processes: first is the design theory of consistency,user’s cognition and mental model are the research center of gravity, and summarizethe design consistency method based on user’s cognition. Next is the iOS and Androidsystems design consistency study, which include the user group, interface elementsand interactive mode, the common usage scenarios; then applied this method to "QiyiFilm V3.0" in iPhone and Milestone design. Finally, use experience quantitativeevaluation tool based on the Honeycomb model to check consistency, and get positivefeedbacks compared with the final design of "Qiyi Film V2.0", and prove the validityand credibility of my conclusion in the iOS and Android systems design consistencymethod.The innovation of this paper: based on the user’s mental model theory, we canconclude that the iOS and Android systems consistency are subject, object and usagescenarios. And next mapped these three to the five elements of user experience, itconcludes that the design of consistency are the user group, interface elements and interactive mode, the common usage scenarios in the five elements of user experience,and then refining each point. Finally, the research results of the theory applied to thequantitative tools in "Qiyi Film V3.0" iPhone and Android design. Finally, apply theresults of research to the actual projects and evidence it.