The Research And Application Of Mental Model And Interactive Mode Matching Degree In Mobile Social Networking Service System

With the arrival of3G era, the integration of mobile communications and theInternet has opened a new platform for mobile Internet, provide users with moreconvenient, diversity, cheap communication experience. The ongoing transformationof the traditional Internet to mobile Internet, the growing demand of the users ofmobile social networking. However, most of the current Mobile social networkingservice copy the mode of the web platform, it does not comply with the specialcharacteristics of mobile social networking based on mobile devices. There is a largegap between it and the needs of users or the operating behavior, so it can not reach themobile social networking users’ demand for mobility and intelligent. These resultsclearly indicate that there have a lot of room for improvement between the userexperience and system availability in a mobile social network systems. Therefore, thestudy of user demand and interactive systems matching relationship becomesparticularly important.This paper expounds the basic concept and the development of the mobile socialnetworking service and user mental model, Then the article based on the user’s mentalmodel and the relationship of the interaction, analyzed the relationship between theuser mental models and mutual information level, interactive transmission andinteractive effectiveness. After determining the correlation, extracting the mobilesocial networking system user mental models and user operating habit model,matching the degree of relationship between the two, and then compareexperimentally calculated.Through the usability testing for both available sexualrelationship, to verify the user mental models based on mobile system interactiondesign has better user experience. It is determined that the user mental model inmobile social networking service system development and design of importantguiding significance.Finally, on the basis of the matching degree of user mental models interact, theresearch to be reflected in the "SOHU close friends" of Sohu Mobile socialnetworking service development and design. According to the users’ mental model ofcapture and analysis, this study guide effectively the close friends application system design practice, improve product availability and user satisfaction.