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Competency For Top Management In Strategic Management Process

Posted on:2012-08-01Degree:MasterType:Thesis
Country:ChinaCandidate:R WuFull Text:PDF
GTID:2219330338965197Subject:Business management
Abstract/Summary:PDF Full Text Request
Drucker,a strategic expert points that, future is great crucial to enterprises, while strategy make enterprises fight for future.Market like battlefield.The general makes fighting strategy on the battlefield, while in business, the enterprise top manager has greatly influence on the enterprise's strategy.Strategy management is the soul of enterprise management, so the enterprise top manager is the core of the strategy management.Success or failure, it largely depends on enterprise managers' ability especially the top managers'.Western cognitive school try to study strategist' (top managers) style based on strategic process. In the views of their,from the cognitive,the decision-making to rebuilding the strategy and strategy-revolution,all are strategists' (top managers) cognition to strategy. They think that the formation of strategy is a mental activit, it is a rational thinking process including some irrational thinking and the irrational ones are more important.So in the fierce competitive market,if the enterprise wants to make correct and effective strategy, enhance competitiveness and achieve its strategic goals,it must highly valued top managers' ability.As of the post more special, top managers' strategy management ability has great influence on the enterprise.It is the key to victory. Therefore, this paper is based on the following point of view: strategy and competency must balance, and the competence of top managers must be improve in order to promote the success of strategy management.The competence of the top managers is the premise of strategy management,while strategy management is top managers' competence play platform.In a word,in the environment with changing and fierce competition,to the enterprise management,the strategy management is the necessary weapon to win and to the strategy management,the competence of top managers is the key factors to be success.Through reviews strategic theory and competency theory, This paper definites"top manager",discusses the importance of enterprise top managers in enterprise strategic management process. And then establishes competence dictionary based on the process of strategy management, divides competence into two types--"thought" and "behavior" Innovational. On this basis explore how to improve top managers' competence from individuals, enterprises and social planes.Finally, case study- the Chinese entrepreneurs leader - Wangshi and Vanke Co..Through the case analysis,it analyzes a success top manager's management idea and strategic thinking, as well as the measures of develop professional managers' ability.
Keywords/Search Tags:Top managers, Competence, Strategy management, Promotion strategy
PDF Full Text Request
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