Laos Tourism Development Strategy SWOT Analysis

Since 1990, the Laos government began to attach importance on tourism, and made tourism to be the country's major source to attract foreign exchange earnings.The government unveiled a policy on tourism that makes the tourism industry of Laos has gradually become a new growth point of national economic development.This paper, with the SWOT analysis, analyze the situation of the tourism development in Laos, including the policy analysis of the encouragement of tourism development, analysis of tourism resources that government makes,analysis of advocacy and the development of the tourism market, tourism management and investment analysis, analysis of development of human resources, international Analysis of cooperation, coordination, analysis of security development of tourism.And analysis the strengths, weaknesses of tourism inLaos,the opportunities and challenges what currently facing. In accordance with tourism development in Laos, puts forwards on the corresponding countermeasures and suggestions. These include short-term policy guidelines,measures and the long-term.This paper aims to study, broaden the thinking and to accelerate the speed of tourism development in Laos, in order to provide scientific basis with rational planning for tourism industry in Laos...