Research On Subject Analysis Of Telecom Products In Henan Unicom Operation Analysis System

With the restructuring of telecommunications industry and the forming of new mobile, new China Unicom and new China telecom, monopoly pattern has been completely broken. The issue of 3G licenses indicates that the communication industry has entered the stage of domestic competition. Price competition is not the one and only factor for embodying enterprise competitive advantage. In order to become bigger and stronger, telecom operators must strengthen precise management; improve the core competitiveness of the enterprise; implement enterprise strategic transformation.Precise management requires the enterprise to use data for speaking, reduce the error rate of data, and it is throughout the all process of market operation, the enterprise network operation, financial and human resources management. Data is the essence of implementing precise management. In recent years, communication enterprises begin to consider how to develop the useful information from a large number of data to understand customer needs and preferences and improve the management and decision-making of the company. Data warehouse technology provides the correct direction for enterprise integrating data and mining knowledge. So Henan Unicom Company constructed the data warehouse technology based business analysis system.This thesis takes the Henan Unicom business analysis system construction as the background, and focuses on the telecom product thematic analysis based on the product life cycle.In this thesis, the principles of data warehouse, data mining and on-line analytical processing technology are introduced; the theory of product life cycle is studied; the definition, characteristics, and the life cycle stages of telecom products in the business analysis system are sum up. According to the analysis demand, based on the theory of life cycle, we design and partly realize the subject analysis subsystem to do product feature analysis for business analysis system.The research results have been put into use and achieved good results.