Emei Film Channel Tv Program Management Platform

The TV broadcasting technology developing trend is the realization of digital operation. The computer technology has been applied to every step of television programme and growing rapidly and introduced lots of new ideas and concepts to the TV fields. The traditional programming , transmission and broadcast methods has been totally changed by The computer technology.With the continuous television programs had been broadcasted, the data of television has growing increasingly. These data resources is a very valuable asset for television, is also the important capital for sustaining strong growth and staying ahead in the increasingly fierce competition in the market in the future. And with the increase of television channels, program production and broadcast become the increasing scale. The level, quality and quantity are also increasing.Also there have requirements of system and program innovation,program need more innovations too.Furthermore,in order to establish the thinking of customer oriented,innovation oriented and brand oriented,more difficulty and complexity will be in management . Nowadays, there have no full—scale planning , consolidated cooperation.National information release standard has not been published yet,be short of industry standard,all this cause less cooperation between broadcast stations,becoming more and more information islands,showing more and more low-level and repeating developed systems.Therefore, it is an urgent thing to developing a program management of both production and content management platform, so that sharing resource and coordination between various systems.The paper analyzed in-depth current television media resource management system, and sorted out the needs of television program management, designed and built a program management platform of suiting to the television program management need. On the platform, all the program resources can be automatically managed and unified managed. Moreover, it achieved configurability and scalability through the workflow component, data retrieval component, message middleware etc. six major components, it can be compatible with existing systems, and resolve information silos, the lack of information exchange and the data storage .