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Base On The Communication Ecology Theory, The Strategic Research In Development Of The Domestic Oral History

Posted on:2012-03-18Degree:MasterType:Thesis
Country:ChinaCandidate:Y WangFull Text:PDF
GTID:2218330362959800Subject:Communication
Abstract/Summary:PDF Full Text Request
"Oral History" is an important phenomenon of the communication field. It is through a combination of video and audio forms, records, or performing oral transmission of the parties. Since 2005, the Phoenix Satellite TV station named "Oral History" directly as a program title on air, later the "oral history" quietly heating up in China's media industry, then there has been found in a number of "oral" named documentary based research project. "Oral History" as the access to and delivery history and other important forms of communication of information, and gradually the public is familiar and accepted.However, in China, the "oral history" transmission and development is in the key period of exploration. Their survival and development of the ecological environment is not spreading balance. This balance is influenced by the internal factors and external factors together. It is sure to limit the form of the "oral history" development. The author considers that the present science theories to study ecology communication research of oral history are still not many. Therefore, the writer inducts the media ecology of "oral history", and guide it to the way of optimized development, it will be very important to the practical significance.The innovation of this thesis is to attempts to spread the ecology as a theoretical framework, from the ecological point of view to analyses the "oral history", and try to systematic study of the "oral history" in the communication ecology. By comparing the typical domestic "oral history" cases, combing the domestic current environment of the "oral history", considering from both the inside and outside aspects of the ecological perspective described the "oral history" problems of ecological imbalance. At the same time, the author takes the "oral history" of the ecosystem and social system as a whole spread of a subsystem, and search the correct optimization of the "oral history" spread eco-environmental measures. Finally, the author tries to find the way of development strategy which is based on the analysis in the study to explore "oral history" breakthrough.
Keywords/Search Tags:Communication Ecology, Oral History, Visual Archives, Development Strategy
PDF Full Text Request
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