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Social Network Site Model And Its Technology

Posted on:2012-09-10Degree:MasterType:Thesis
Country:ChinaCandidate:R ZhuFull Text:PDF
GTID:2218330362958665Subject:Computer technology
Abstract/Summary:PDF Full Text Request
Degrees of Separation theory developed, become the industry's most concerned about one of the emerging applications. "In accordance with six degrees of separation theory, each individual's social circle have been enlarged, and finally into a large network, this is the social network (SNS). SNS site is under Web2.0 system is a technical application architecture, each user TAG, RSS, IM or EMAIL link together. accordance with the "six degrees of separation theory", user-centric social circle will be made to connect more and more, and finally even into a powerful network.Spread through the dissemination of psychology papers psychology to study the three main issues that the SNS is a new social networking phenomenon spread, standing on communication psychology perspective, in-depth study of the propagation phenomena of the most important human factors the Chinese social networking (SNS) the development of some significance and value; and analysis of the SNS in this emerging Internet applications development status and the rise of reasons, the model structure of SNS social networking site conducted in-depth study of how to achieve profitability, to find SNS site more rational and effective business model and maximize the value, it is the paper attempts to explore the issue. Paper through the dissemination of psychological point of view to study the psychological experience of social networking site users, reflects the core values of SNS. Paper details the various sites for different categories in the current SNS, the flourishing situation, summed up the elements of the SNS and SNS community website platform architecture model three-tier products, and focuses on how to attract customers, how to enhance the users adhesion, how to users into the capital as the main line, SNS explore important elements, the paper also focused on an open platform based on relevant technical architecture model based on the popular Discuz technology used to design a SNS website, describes today's popular social networking sites Discuz What optimization techniques . And focus on the SNS website service models and revenue streams for in-depth analysis, a list of today's SNS common approach to marketing. Finally, the focus by some of the data analysis, case studies to summarize and classify the behavior of the audience the impact on the SNS website profit model, SNS marketing strategy analysis and management status, the status of today's SNS website summary and put forward their own ideas.The results of research papers and significance of SNS sites in China is not satisfactory profitability, the profit model of the SNS site is still in the Preliminary stage. The operation of social networking services is a systematic project, involving a very broad and complex factors, this analysis of audience behavior from the SNS website, marketing and other point of view to explore its profit model, and then there are the technical architecture model SNS site analysis, hopes Through the model analysis to SNS sites on the domestic business operations of the SNS website architecture has been inspired, revealed as a new Internet application will bring the change of meaning.
Keywords/Search Tags:social networking sites, site architecture, profit model
PDF Full Text Request
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