Culture "going Out" Strategy Of Book Copyright Output Countermeasures

This thesis addresses the current situation of China's status in book copyright output, its exiting problems and some relevant strategies concerning the solution to the above problems in the background of 'going out' culture, with an aim to promote China's output of book copyright, to spread its 5000-year-long historic culture as well as its modern culture to the world. Some efforts are also made to enlighten China's history and culture, to enhance China's cultural influence worldwide, to actively promote its foreign trade culturally, and to enhance China's voice internationally for the purpose of achieving China's servicing objectives politically and economically, propagating China's ethical standards, wide spreading Chinese culture, and safeguarding China's cultural security.The thesis attempts to employ some theory of copyright trade to identify some existing problems in the field and propose relevant strategies to the solution of the problems by placing an analysis on some successful cases with regard to the output of China's copyright. The essay differs from other studies in that it has made a thorough study of the book copyright output as a whole rather than from a purely technical prospective or based on a partial analysis of book copyright output.Some exploratory concepts and measures are advanced in the thesis in terms of the development of China's book copyright output with the belief that it will make a great progress in the context of the established stage of the Chinese government under the condition that enterprises and public institutions function well, gradually increase their levels of original works, and that copyright agencies play an active role in maintaining a smooth flow of the information platform in China's book copyright output.