On The Positive Interaction Of The Television Variety Show And Youth Culture

As the cultural context of the society changed, the television programs, which take mass entertainment as their aims, have been a more and more important consisting part of the television system of China. By analyzing the practice of television entertainment of China, this paper firstly reorients the true development of China's television variety under current realization. On one hand, to be objective, the level of China's television variety has "caught" the back of the world's latest developing trend in configurations; on the other hand, under a circumstance of more and more rich entertainment resources, how to conform all kinds of elements in order to fulfill the sustainable development of China's television variety, is still a question that requires of a rational answer.China's television variety has gradually regarded the youth as the trends of both present and future. This paper takes the successful experiences of television variety's orientation as its starting point, discusses the relationship between China's television variety and youth, as well as their cultures' interaction as a rational choice for their breakthrough, from youth's essential status as receivers and the "exceeding" of youth culture in mass media. This interaction, which influences the formation China's television variety's creative mechanism and the exaltation of humanity intension, is mainly analyzed. Meanwhile, by analyzing the new media's impact to television variety, the possibility and chance of this interaction are expatiated. The mass media nature of television variety determines its social responsibility in media. Pure entertainment-oriented is an excursion from its media responsibility. Therefore, the purpose and realization of the interaction are discussed, and this paper emphasizes on the interaction between television variety and youth culture should grow and interact with "Privity" , that is to say a positive interaction.