Shanghai Foreign Dissemination Of Non-media Model

The thesis puts forward a new concept, untraditional media pattern (UMP), describes the differences and relationship between UMP and traditional media pattern (TMP), and summarizes the influence of the UMP in Shanghai's international communication.The thesis consists four parts, hoping to provide academic reference to the research of international communication for Shanghai as well as China.PartⅠ, the prelude, provides a literature review and makes it clear about the research objective and methods of the thesis, and expounds the academic value of the current research. PartⅡdefines the concept of UMP, analyzes how it works, and summarizes the relationship between UMP and TMP. PartⅢinterprets how TMP works for Shanghai's international communication by focusing on specific examples. PartⅣdescribes the influences of UMP on the development of Shanghai, and analyzes its contents, modes and personnel of Shanghai's international communication. To wind up, the thesis also provides an assessment in the end.