Visual Communication In The Figures Reported In The Study

Since the 20 years from 1980s to now, the visual communication mode and concept with the key means of image symbol, has been more popular with audience than the traditional language communication, because of its natural advantages. This kind of trend spreads to the mass media field rapidly too, especially in personage's report. And the personage's visual report has obtained the outstanding result. But while personage's report becoming more and more visual day by day, a great deal of questions have exposed gradually.This paper starts with analyzing the characteristic of the visual communication, and regards personage's report as the breakthrough point. By reviewing the rising and development of the visual communication used in personage's report, the author lays emphasis on the advantages and problems of personage's visual report, and discusses a plan for its development. On one hand, the paper provides specific operation methods for the news media practice, on the other hand affirms the social responsibility of visual communication.