| In the 21st century is the era of information explosion, due to the height of the development of network technology makes the modern human life is closely related to the network, the network space to become the largest see scratching their fourth space around us, in the virtual space with correspond to reality, virtual community is one of the large system, in recent years, the group is also more and more active in this space, various phenomena and problems become more and more diverse and complicated, how to make better use of the virtual community, more objectively treat these networks sensibly group become researchers pay close attention to the topic.Baidu post bar, as the representative of web virtual community, the idea comes from the chief executive robin li, baidu’s mission is to bring like-minded people together, directory covers areas, economy, military, life, education, entertainment stars, games, sports and other aspects. As long as you input in according to the search engine you want to search keywords, regardless of subject or niche, can accurate positioning in the good friends, and the small partners together, belong to you my personality interaction platform. After decades of business fugitive dust precipitation, experience, baidu post bar has become effective in today’s more than 1 billion registered users and daily average of nearly hundred million topic of total proud achievement, has more than 800 different keyword large community groups interested in post bar, the extent of its interest in post bar product development, professional degrees of the same or similar functions community nearly as well, raise eyebrows, so choose it as the research object to a representative.As early as in the last century in ninety, as South Korea’s Asian tigers with golden development rise rapidly after world war ii, under the strong support of the national government is the reference for western popular culture and unique characteristics of the domestic "Korean wave" culture become a leader in the hanjiang river miracle. In han drama, Korean movie, South Korea variety, Korean pop music and its derivatives as the vanguard unstoppable thunderbolt less than their ears across Asia and the world. South Korea’s five big entertainment brokerage firm, one of the six men’s team 2 PM since his debut in 2008 with the beast idol tuples, gorgeous dance stunt, strong contrast charm onto a line of men’s team of success; Rapid growth in recent years,2 PM members, after continuous efforts to every member on the music and the creation ability of the three members also successfully released in Japan’s debut album, as an individual to hold concert tour; Acting is clicked, the members of the cast works not only joined the allied multilingual crew and the number is various, good quality; Also on the art works, for the production of group first broadcast variety then hit a ratings record. Through commendable is six people helping each other for many years, through the common brotherhood has also been strong, they met in the name of 2 PM to go straight to the end, do a combination of "longevity", so the quality comprehensive user groups naturally have a lot of fans.This thesis take baidu 2PM Bar as the starting point, tries to discuss the people in the new media platform is formed in the virtual community of large and small "circle" in how to communicate, share, interactive, these people expressed by the language of what actions they also reflects the commonness and characteristics. Appear a large number of text analysis and makes theoretical expression more vivid and easy to understand, and a questionnaire designed by myself, laminating paper object of study, designed the rich topic makes research data more detailed, more reliable scientific research achievements.The first chapter mainly introduces the basic concepts related to baidu’s 2 PM. The first part is to define the main introduced, such as the meaning of the network virtual community and the transmission process of the virtual community and groups meaning and formation reasons related to the fans is briefly introduced; And function features of baidu post bar, is now famous network community and the research object of this paper is presented. The second part of baidu’s 2PM and 2PM combination comparatively detailed introduction and the particularity of baidu post bar and select the samples using the method of baidu’s 2PM. By using field research method, quantitative analysis, questionnaire survey method analyzes the relationships between group members, fans from the network of dynamic and static survey research and analysis in the process of their various psychological process in the process of interaction and its members in a group activity characteristics and action features. Selection of the quantitative analysis of the 2012-2014, three years of post bar, chosen according to the equal distribution of each year () the first week of January, April (2 weeks), (3 weeks) in August and December (fourth), the contents of the post classification according to the different orders and record reply to the largest number of posts per week, drawn from the sample of the largest number of posts in a week to reply to analysis the audience feedback, emotional orientation. The questionnaire law against baidu 2 PM member condition design of the questionnaire, by this paper finalized before 114 questionnaires were effective.The second chapter take baidu 2 PM fans entitled "circle" of the whole interaction. The fan group interaction characteristic has carried on the preliminary exploration, and then to extract the keywords "circle" to show the characteristics in tieba interaction, these groups in their own coil territory they have different status in the rules of the game, "leader", in accordance with the scheduled communication and resources like idol also exchange their feelings and privacy, selective understanding and memory of the information they need, orderly and spontaneous in ritual act of sharing. They have at the same time has a dual identity of virtual and reality, from different areas, with all manner of work, may be the next deskmate may also be a never met the other half of the international friends of the ball. Then introducing the "overall interaction model" point of view and overall interaction in the performance of baidu’s 2 PM fan group interaction. Combination of the four layers of elements of the model is put forward in baidu,2 PM fans the embodiment of the interaction process to do analysis, make the above conclusions will combine with theory more closely and in-depth. Also reiterated the interaction of fans group proposed by the authors is a whole, including the elements of influence each other characteristics. End compared to other virtual community, the baidu post bar of the interaction between the overall advantage to do the summary.The last part, from the viewpoint of the mass communication the whole interaction mode of the fan group, to refine its advanced nature and the significance, the hope can to promote the model and constantly improve, also hope to be able to inspire for related research. |
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