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Corporate Culture Research For Sicong Group Mobile Company

Posted on:2009-02-28Degree:MasterType:Thesis
Country:ChinaCandidate:B F ZhangFull Text:PDF
GTID:2189360245980245Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Facing to the unceasing development of enterprises and strengthening its core competition unceasingly to maintain stable developing continually, enterprise culture play the notable roll day by day in modern times., the construction of enterprise culture have the same important function together with the developing strategy and the business management. The thesis propose the the significance of the enterprise culture construction. Through to analysis of the enterprise environment, the organizational structure, the personnel condition and the establishing of the enterprise culture, combining with the own fact, the thesis proposes the concrete plan, the pattern, the skeleton and so on at the right moment.Starting with the direction of enterprise culture's development and the need to consider the establishment of SICONG GROUP'S enterprise culture fully, base on the concept, the constitution, the pattern, the function, the character of the enterprise culture, the thesis analyses the developing process of SICONG GROUP, the product seris and the personnel status, especially fully analysing the environment of the enterprise to propose necessity to enterprise culture construction in the method of SWOT. In the meanwhile, profits from the domestic and foreign model in culture construct, simultaneity, the thesis proposes the methods for enterprise culture construction, the dissemination and strengthened way, related implementation safeguard and the measure with regarding to carrying on the comprehensive design of enterprise culture's spirit system, the behavior culture system, the institution culture system, the substance culture system.Finally, this article stressed that we must strengthen the construction of enterprise culture positively and develop the internal construction unceasingly to promote enterprise culture construction with the development of the enterprise innovation synchronization, while we analyze the environment unceasingly. In this way, we can construct enterprise suitable culture system which is the important component of enterprise's core competion.
Keywords/Search Tags:Enterprise group, Enterprise culture, Transformation
PDF Full Text Request
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