This text passes analysis our country aviation to travel market of present condition and development trend, the heat which combines at present a local airline in the market marketing—usage of PROS. Point out the blind spot of PROS in the application—cabin control of tour route, and the Mathematical Statistics model of PROS which establish by reflect and shoot the method from history data, its accuracy is completely decided by the inside stability of time sequence inside the short date, and not necessarily be applicable to fast increase of domestic aviation market. Put forward establishment to travel flight route need the function make sure luck price level by reasonable, can control by airline(profession management section) of policy noodles factor, such as price, model, class means such as period and time etc., cater to decide a demanding market basic situation, carry out the target of the management that the sales income that the airline pursues maximizes by the match of both side.Then the selection may influence an aviation tour a product demanding related can the quantity turn a factor, the collections gathers to tidy up a related year data, using SPSS covariance software to draw up to match flight route need function. Take to go into a decided market basic situation data in the income function, such as the all controllable income, service density...etc. of the population, person, make sure a price factor to the influence that the need function is worth most to order(a point of the most uneconomical: At this point gets the minimum sales income). The point inquiry into from management angle application flight route, service need function, the seat which combines PROS many grade cabins throws in a reasonable assurance a luck price level, From the angle of profession management section, how control, avoid a partial market a luck dint to extend an opposite need to increase of be out of balance seriously, eradicate completely a valid need shortage to cause the ill nature compete the emergence of[with] circumstance with low price, promise the whole earnings of profession moderation and develop space, And flight route, service need the practical value of the model, limit and the improvement direction of the problem, and reckon(have already outrun a valid sample data scope) that management data of flight route the Year 2006's. |