The Studies On China's English News Websites' Cultural Psychological Docking In The International Mass Communication

Network communication has the nature of infinite both in information capacity and information links. Face vast information, the audience reduce the dependence of the traditional news medias, and turn to the website. Relying on their own advantages of language and media, English news websites have become an important channel for China's international mass communication and an important tool for establishing and maintaining the country's image. However, for various reasons, China's voice can hardly be heard and it's medias has little influence in the world. English news website should play a more important role. One of the most important reasons for this is that, in the processes of international mass communication, our media can not grasp the cultural psychology of foreign audiences correctly and can dock with their cultural psychology successfully. In this paper, the problems of domestic English news sites on docking with the cultural and psychology of foreign audiences are given, and the causes of these problems are analyzed. It will be great value for the development of English news websites.