The Research Of Mook Publication

Because of the diversification of media, such as TV, and the internet, such as the mobile telephones, increasingly carve up the market of paper books, so the traditional press. The era which lots of people read a book has gone. However, as the for representation, this kind of mook sells well all over the country. This kind of mook has a good market, so plenty of the similar mook are published, and the same time, it is argued by many people. It has became a phenomenon of culture,publication and society.The publication of mook has a good market is the reason of the form of publication has changed,speed reading and fast-food restaurants need it, the traditional publication has trouble. The most important reason is the mook of youth literature which has a good example—. The writer defined the conception of mook through hackling some conceptions of book,magazine,series of books and so on. Based on the conception, by analyzed the kind of publication on every side, we found its feature and the road of development.The paper has 4 chapters. The first chapter made the origin, meaning, methods and main content of this research clear, and provides a simple overview of present research findings. The second chapter defined the conception of mook clearly through hackling the other conception having relationship with mook. It also accounts simply the rising and development of the mook in our country. Otherwise, it accounts the reason of developing fast. The third chapter focaled the point on the youth literature mook. It account deeply the reason of the kind of mook having a good market which brought by writers, readers, content and marketing. The fourth chapter discussed the problem in the development of mook and said something about blind developing. It also hopes the mook will have a perfect future and become a new publication.The analysis and discussion in the article is made sense. As a new publication, the mook inevitably has a difficult course. But as the development of the mook publication, we believe that the mook will be agreed by the market and government.