How Government Deals With The Public Relations With Media Under Crisis

From the SARS to the Swine Flu, all the crisis events warned us again and again in the recent years. The governments in china encountered unprecedented challenges. Because of this, how government deals with the public relations with media under crisis come to the forefront of the times. At present, the study of the topic is still lagging behind. This paper trys to define the governments' action in theory, study the necessity of government's public relations with the media and rethink the related things about the phenomenon. In this paper, the author also studied the origin and the present situation of foreign states in dealing the public relations with media under crisis, also include the cross-section study in practice. All of the above proved that managing the public relations with media under crisis suitably is necessary and useful. Through cases analysis, this paper analyzed the practice of how government deals with the public relations with media under crisis in china, and put fallowed my own thought and advice on this topic.