China Newspaper trans-regional expansion, the press and the entire media industry and the market continues to deepen understanding. Newspaper Group has experienced an upsurge in form, begun in earnest operators become the most important task. During this period, some newspaper groups chose trans-regional expansion, inevitable after a number of angles to consider. Therefore, the trans-regional expansion hidden behind the content, makes it worthwhile for us to tap.By the international media of the pressure has also made it necessary to discuss the trans-regional newspaper Expansion. Western Media Group inspected the development process, we can easily find that the "trans-regional" Western Media Group is the only way. In the future, China's media must be experiencing market forces driven by the restructuring and mergers, joint, and the breakup of regional blockade break down barriers between departments and regions, the formation of several strong trans-regional media groups, not on the power of the market Kneading midgets. It appears that the trans-regional inspection Press expansion is not only practical nature also has future.Furthermore, only an accurate understanding of China's Newspaper expansion of trans-regional particularity can be achieved while maintaining overall stability in the press under the condition of creativity. Our media is different from the Western media characteristics, which my newspaper trans-regional expansion will have Chinese characteristics. China's media from the special reality, moving in the right direction trans-regional expansion, the success.This paper concerns the expansion of our cross-regional issues of the status quo and the future. In addition to the theoretical analysis, and more practice, if something cause theorists and practitioners across regions expansion of the Newspaper of common concern and advice. Papers also realized the value and significance. |