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Talk About Network Blog Of Optimize Communication

Posted on:2007-08-31Degree:MasterType:Thesis
Country:ChinaCandidate:X Y KeFull Text:PDF
GTID:2178360242963049Subject:Journalism
Abstract/Summary:PDF Full Text Request
The main focus of Blog study in our academic field is concerned about the network publishing fashion,knowledge management fashion,personal media and so on. But to the communication of Blog arising from the communication of obstacles in the way, lack a systematic, effective optimization communication strategy. This text will leads some of the theoretical and ideological into the research of Blog, respectively from the technical, legal, ethical three levels made the optimize communication strategy ,the aim is getting into a new concept to the research of Blog.There are six chapters in the thesis.The exordium abstractly introduces the Blog studying background (status quo), the studying objective of the thesis, the theory and methodology.The second chapter displays the definition and origin of Blog studying and its studying status quo inside and outside.The third chapter beginning probe Blog's form of communication. Through an in-depth analysis about Blog communications,find out the theoretical breakthroughs of the previous communications. Raise including the absence of words"gatekeepers", and the "spiral of silence" theory dispelled in Blog's communication.The forth chapter investigates the Internet Blog some of the obstacles that have emerged in the process, divided into three areas for discussion : Information garbage and information hegemony, political infiltration and proliferation of pornographic culture, and to explore the reasons for the emergence and existence of such phenomenon harmful to society.The fifth chapter probes Blog communication of the various negative effects ,and putting forward Blog optimize communication strategy. Separately from the technical control,moral control and legal control these three dimensions made optimize the commmuncation of Blog. The third, forth and fifth chapters are the core of the thesis which is the focus for the communication of Blog from theory and practic in-depth analysis in order to provide an effective communication strategy optimization.The sixth chapter makes a expectation on the development of Blog's optimize transmission.The development of blog is advantageous to the liberation with individual expression, and also make blog media and traditional media got symbiosis.
Keywords/Search Tags:blog, Gatekeepers, spiral of silence, optimize communication, individual expression
PDF Full Text Request
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