The Publication Status And Development Tendency Of The Children's Books Of Benefiting Intelligence

According to the data, nowadays the number of the children under the age of 18 in China is more than 300 million. This proportion of the population is about one-quarter. Children's books have a large number of readers. The kind of children's books of benefiting intelligence is an important kind in children's books. It also has great developing potential. Children are the future of our country, so the whole social pay an important attention for them. The development of children's intelligence is an important aspect for China's development.With the development of the economy, parents hope that their children can have healthy bodies. On this basis, they also hope that their children can have many things such as the excellent development of intelligence. Because of this, the parents all like to pay money and time in the aspect of their children's intelligence.Under this background, the kind of children's books of benefiting intelligence becomes a very promising kind. However, it is still a developing kind and it is not perfect now. In this developing process, it still has many problems, such as the serious homogenization phenomenon, the lack of new ideas, pricing too high, piracy, and so on. At the same time, the marketing capability of this kind of books is still rather weak. This paper notes these problems and the reasons for these problems. And the paper also proposes some solutions for these problems. At last, it researches the development trend of the children's books of benefiting intelligence.Some scholars have done much research for the children's books publication, but the research for the children's books of benefiting intelligence had been ignored. We hope that this article can be useful for the research work of this kind of books and provides this kind of books' publication with some material that has theory and practical value.This paper divides into five parts: the first part briefly introduces the research significance of the topic as well as the full text structure. The second part studies the basic concept and characteristics of children's books of developing intelligence. The third part discusses the publication status of the children's books of developing intelligence such as the publication scale, the copyright trade, the marketing competition, etc. The fourth part emphatically analyzes the main problems and the countermeasures, which the children's books of developing intelligence exist in new age. Finally, according to the characteristics of the children's books of developing intelligence, the paper discusses the trend of this kind of books.