The Application Of Active Database Technology In Selling And Short Message System

The information society requests our enterprises react for the information intime, but the marketing still depends on the past information collecting methodand can't meet the demands obviously, while the marketing personnel's workstrength is bigger and bigger, yet the efficiency descends on the contrary.Therefore developing this selling and short message system is to raise the workefficiency, lighten the marketing personnel's work burden, and raise theenterprise's economic benefit.We live in an information society. People have very strong concept of time.Using the dated communication method to understand market information has notonly wasted manpower and the material resources, the efficiency is also unable tobe improved. Therefore the existing selling links need the informationalizedreformation to meet the fast changing demand of the market.For solving the informationalized problem, the source of the information should besolved first. Currently the rate of utilization of the cell-phone in the public soars year by year,nearly every 3 people have a cell-phone, and the short message is one of the cell-phone'smost frequent functions we used, which for proposing this system offers the material basis. Inthe past, our market selling department stuff must run a lot of places and try their best tocollect all kinds of customer's message in the form of paper and then through recording inby hand to form report table and input them after making a decision through analyzing, thewhole course consumes time and strength but its accuracy is not high. It is costly and needartificial record again to report information in the form of telephone, it is unableto realize the real-time electronization of information; In the form of InternetWEB, it can't guarantee the security of information and is also unable to guaranteeall marketing personnel to have one equipment that connect the net in real time athand, it certainly will cause the increase of the expenses while adopting VPN andwireless network to connect the net. And the short message function remediestheses shortcomings, through the short message function of cell-phone, customerand some staff in every distribution department may sending all kinds of messageof market to the company's server in the form of Chinese message in real-time,the server end succeed in analyzing and scavenging these information through theshort message receiving and processing device (WAVE COM equipment),inputting it into database, in order to count and inquire in the future. We can saythat using this way could cover all weather, the whole world. The basic construction of informationalization equipment should fully utilizethe newest achievement of the database and wireless communication technology,to set up a high-speed , smooth, safe , reliable computer, GSM network andinformation processing platform; In development of the information resources,should set up one set high-efficient , intact and can cover all the informationmanagement system that the selling links required to make the selling departmentmaster the market supply and demand change more easy, adjust the stock situationin time, fully realize the selling link's the consistency , sharing , real-time andeconomy character, which makes the management's method, means and efficiencychange fundamentally; In the use of the information resources , set up a perfectinformation service and data analysis processing system , which faces the marketsat all levels and involving the whole area stocking and offers the scientific anddecisive basis for macroscopic adjustments and controls of the administrativedepartment of enterprises. In this paper, the selling and short message system's realization part seemsordinary, but for this subject, is a main content of the work. The system adoptingVisual Basic OOP technology,SQL database programming technology , GSM AThardware programming technology design and realize, adopting the short...