In HeBei Province, YanZHao Metropolis Daily is a famous newspaper. But it is only seven years old. How does it become such a paper from an inglorious one? This article analyzed this issue from several viewpoints.Firstly, we analyzed the newspaper history in china. On the basis of the status in those years, the Metropolis Daily had nice out environment. Secondly, we analyzed competitive situation and the strategy by which it defeated its competitors. In this paper, we put forward two key factors, which made YanZhao Metropolis Daily successful: strong leader and performance measurement system. The success should owe to his top leader. But there are many problems in the performance measurement system. We analyzed these problems in special. To solve these problems, we should improve environment and use BSC to check performance of enterprise department and employee in order to make significant progress.
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