This dissertation discussed the structure of power in media cultures,it deals mainly with the forming and developing process of power ,and the author wants to compare it with the audience's subject power which was ignored before.Through several key respects (gender,race&class) and themes(representation,hegemony,ideology&consumption),comparing the two paradigms culturalism and structuralism the author try to discuss the relationship between media culture and political campaign and to expound the realistic significance of some relevant contemporary questions.
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