An Anomy Theory Approach In Journalism:Research In Ethics Of Internet Journalism In Media Tranformation

The rapid development of network technology has brought new and new phenomena.China's news industry is experiencing the four dimensions of the organizational structure,the main body,the subject of acceptance and the standard of the value of the news.The boundary of the news has been impacted.The ethical norms of traditional news have been challenged: once the norms are invalid or empty,the new norms have not yet been established,and people tend to feel confused and have strong anxiety.The author believes that news ethics should be a series of interrelated standard systems that can restrain the ideas and practices of the media and their practitioners,including the most basic social ethics,professional standards and laws and regulations at the practical level of the industry.In view of the new development of network technology and the new problems and problems brought about by the exploration of social media practice,the article makes some supplement and emphasis on the ethical norms of the existing network news.On the basis of the theory of sociological anomie and taking into account the achievements of economics,management and ethics,this article takes the anomie theory as the research approach,and combs and interprets the anomie of network news ethics in the period of media transformation from three aspects of disseminator,communication content and channel media,and explores the behavior motivation behind the anomie phenomenon in the perspective of game theory.And behavior model.Therefore,the article starts from the surface to the inside,from the phenomenon,to the underlying reasons behind the phenomenon,and finally leads to the strategy and plan of ethical anomie governance.The first chapter is the introduction.The research origin,theoretical review,research ideas and methods are expounded.The second chapter combs the importance,the choice mode and the basic principles of journalistic ethics.The third chapter introduces the background and trend of media transformation.The fourth chapter clarifies the phenomenon of network Journalism Ethics Anomie from the disseminator,the dissemination content,the media,the audience,the communication effect and the specification itself.In the fifth chapter,the game theory is used to construct the game model between the network news media or the network news practitioners and the interest providers,the media or the network news practitioners themselves.The sixth chapter mainly analyzes how to establish the standard system of network news.We should take the government as the leading factor,mobilize the subjectivity and initiative of many parties,and explore the governance mode of multiple cooperation.In the remaining theory,we try to reexamine the practice of network journalism from the perspective of professional sociology.