Research On Media Forms And Fan Participation Behaviors

With the gradual opening up of social information and the rapid development of media technology,fans,as a special audience,have gradually exploded into huge energy in my country's talent variety shows.In 2005,Hunan Satellite TV's variety show "Super Girl" became popular in my country's TV variety show market.A large number of ordinary girls became dazzling stars.This show has also become the originator of my country's talent show.In 2013,Hunan Satellite TV series variety show "Happy Boys" was broadcast on the TV media and borrowed social media to gain momentum and once became the champion of ratings in each of David 's entertainment variety shows.At the end of 2015,the carrier of TV programs has undergone earth-shaking changes.Internet variety shows have begun to enter people's horizons."Fostering" as a new idol manufacturing model has attracted the attention of many young people.In this media background,Tencent Video launched a phenomenal talent show variety show "Creation 101" in 2018,shouting the slogan "Let every audience become a producer of a female group",making countless young people crazy.This article takes "Super Girl","Happy Boys" and "Creation 101" three-stage draft variety shows and their fan groups as the research object,through the participatory observation method,in-depth interview method and text analysis method to horizontally focus on the fans in the show Participation motivation,community interaction and production practices,longitudinally sort out the evolution of fan cultural characteristics in the change of media form.In the introductory part of this article,the research background and research status are combed and elaborated in detail,and the academic works and research results of the predecessors are analyzed and integrated.The author analyzes the identity function and production practice of fans in different talent shows in sequence along the diachronic sequence of media form development.Finally,on the basis of the above analysis,the author discusses the evolution of the country's regulatory policy on entertainment variety shows,as well as changes in fans' active scenes,focus of attention,and identity functions under different media forms.