Research On "fan Culture" In Talent Show Variety Shows

With the development of media technology and the increasing prosperity of social market economy,the influence of consumer culture on talent variety shows has also begun to deepen.In2005,Hunan Satellite TV's "Super Girl" became the first ancestor of draft variety shows.It blew up the market of Chinese TV entertainment,created a large number of popular idols,and a new form of television programs came into being.Later,The Voice of China and other singing talent shows swept across the country's major TV stations and radio stations,once becoming the most popular ratings champion.By the end of 2015,the carrier of draft shows had changed from the television media of the past to the media of the past Online media platform,domestic talent variety has emerged a new model-"idol cultivation," at this time the domestic talent variety into a period of expansion,"Produce 101" and "idol practice students" became the phenomenon of2018 draft variety show.This also means that domestic talent variety show ushered in a new opportunity for development."Produce 101" and "Idol students" are the 2018 Tencent video.Iqiyi's two draft comprehensive shows are designed to adapt to the current complex entertainment and consumption environment.Different from the traditional grassroots draft model to meet the different tastes of the audience.Since the core of the two shows is the "National producer," this has changed the long-established fans of the talent variety show under this new model,and at the same time has brought the fans' strength to the extreme.As a result,by the vast number of young groups of fanatical pursuit.This article through the longitudinal comb draft variety show fan's development course,the horizontal contrast fan in the draft class variety show new change,takes the fan culture as the research foundation,Taking "Produce 101" and "Idol students" as the research object,the online participatory observation method,in-depth interview method,questionnaire survey method,focus on the characteristics of the fan group,production practice activities,identity construction,This paper studies and analyzes the influence of fan culture production on draft variety show,in order to provide suggestions on how to deal with and make good use of "fan culture" in the future draft variety show.First of all,the introduction is mainly The research background and current situation of the topic are described in detail,and relevant literature and academic worksare combed and integrated.Then,the author introduces the origin and development of domestic fans from the development process of fans in draft variety show.Secondly,the author systematically combs the characteristics and production practice of the fan group of the two draft ensemble shows,and analyzes the identity construction of the fan group.Finally,on the basis of the above analysis,the author discusses the influence of the fan culture production on the draft variety show and the existing problems,and puts forward the idea of solving the strategy.