Investigation And Strategy Research On Characteristic Industries Of Rongcheng Under The Background Of Rural Revitalization

Industrial revitalization,as a fundamental approach to rural revitalization,can only be achieved when industries are full of vitality.However,the development of characteristic agricultural industries requires collaborative cooperation,policy support,and financial investment from all parties.Rongcheng City is currently actively exploring and practicing the development of characteristic industries,but there are still many aspects that need to be further improved and improved in order to truly explore local characteristic resources,do well,strengthen,and optimize characteristic industries.Therefore,this article takes Rongcheng City as an example to focus on exploring the issue of rural characteristic industries in Buliu Town within the jurisdiction.It investigates the current situation of rural characteristic industries and proposes a more feasible,reasonable,and sustainable development path for characteristic industries based on local advantages.The following aspects of research were mainly conducted:(1)Taking Buliu Town,Rongcheng City as an example,a survey was conducted on the current development status of township characteristic industries under the background of rural revitalization.By distributing 600 questionnaires to various villages in Buliu Town,collecting relevant policy information from the town government,communicating with relevant enterprises,financial institutions,town government leaders and staff,and conducting on-site visits and inquiries with villagers to understand the local development status and related issues;By consulting the statistical data yearbook of Rongcheng City,we can understand the current development status of rural industries in the local area and provide supporting data.(2)Organize on-site investigations on the development of rural characteristic industries in Puliu Town.Conduct surveys and face-to-face interviews with 10 villages under the jurisdiction of Puliu Town,as well as relevant enterprises,cooperatives,and rural commercial banks in Puliu Town,to analyze some problems in the sustainable development of rural characteristic industries,such as tight funds,poor logistics,insufficient brand marketing capabilities,and a shortage of high-quality talents The shortage of construction land and large-scale planting land poses a threat to the scientific and sustainable development of agricultural characteristic industries.(3)Based on the shortcomings found in on-site research,targeted suggestions were proposed from six aspects: optimizing funding supply,vigorously developing technology to empower agriculture,improving interest linkage mechanisms,improving risk prevention system construction,and accelerating the construction of agricultural product brand marketing.These suggestions include optimizing the supply of technological elements,accelerating the construction of characteristic agricultural product brand marketing,etc,I hope to provide inspiration and assistance for the sustainable development of regional rural industries.This study is conducive to enriching the relevant theories of industrial development,and provides scientific reference for the development of rural characteristic industries in other regions at the theoretical level.It can also accumulate rich practical experience for the development of local township characteristic industries in Shandong and even the whole country,and contribute to the further utilization of township resources and the improvement of regional economic strength.