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Research On Key Issues Of KS Company’s Digital Transformation

Posted on:2022-01-03Degree:MasterType:Thesis
Country:ChinaCandidate:H W ZhangFull Text:PDF
GTID:2569307022997979Subject:(professional degree in business administration)
Abstract/Summary:PDF Full Text Request
With the booming development of modern information technology and digital economy,information technology and digital application scenarios within enterprises are constantly enriched,especially under the influence of the epidemic,many enterprises are facing huge survival pressure and challenges,and everyone talks about digital transformation.Digital transformation has become a change action that enterprises and organizations pay special attention to.Digital technology has made the market more competitive,and it has brought many opportunities while disrupting many industries.The opportunities presented by digital technology speak for themselves.Major companies are gearing up and are full of ambition to achieve high annual growth rates and market competitiveness through digital initiatives in the next three to five years.This thesis presents a detailed analysis of the foundation and motivation for digital transformation in the context of KS’s digital transformation practice,with respect to the company’s current business situation and outstanding problems in management operations.It introduces the overall strategic planning and implementation plan of KS’s digital transformation,especially highlighting the bold attempts made by KS,as a traditional apparel manufacturing and retail enterprise,in shaping its future-oriented intelligent manufacturing capabilities,building a flexible supply chain,and continuously improving its core digital capabilities.The thesis summarizes the achievements of the transformation,but also analyzes the shortcomings and problems of the current digital transformation from an objective perspective and studies the corresponding optimization and improvement measures.The thesis reviews a series of research results and conclusions on the topic of digital transformation,from connotation and strategy,to practical methodology,to quantitative maturity assessment system,and uses theoretical research and practical summary methods to analyze the key issues in the process of digital transformation of KS companies,and then summarizes a set of practical and feasible solutions for enterprises in related industries.The result is a set of detailed solutions for digital transformation from strategy to implementation,which are of reference value to enterprises in related industries.
Keywords/Search Tags:Retailing, Intelligent Manufacturing, Digital Transformation, Reconfiguration
PDF Full Text Request
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