Performance Evaluation Of Pengding Holdings' Introduction Of Private Equity Investment Based On Balanced Scorecar

Private Equity Investment originated in the western capital market in the early 20 th century.After nearly one century of development and maturity,it has become an integral part of the global financial market and has successfully incubated a lot of well-known technology companies.Private equity investment has also achieved great development,since it officially entered China’s financial market in 1999.Especially since 2010,the number of investment institutions and fund-raising amount have shown a blowout growth.Meanwhile,the sources of funds and investment channels have become increasingly abundant,and relevant laws and regulations have been improved.Private equity investment has become an important "incubator" for small and medium-sized enterprises and high-tech enterprises,It plays an extremely important role in China’s financial market.In this context,this paper takes Pengding Holding Co.,Ltd.as the main object to carry out relevant research and analyze the effect and mechanism of private equity investment on corporate performance.Since the improvement or deterioration of enterprise performance is affected by many factors,and also reflected in different aspects,it is not possible to draw accurate conclusions through a single financial analysis.Comprehensive analysis of financial and non-financial indicators should be carried out.In order to draw accurate conclusions,this paper constructed a complete set of performance evaluation system: First of all,combined with the balanced scorecard,the enterprise performance into the financial dimension,the customer dimension,internal business process dimension,as well as learning the four dimensions,then the big four dimensions are divided into the secondary and tertiary quantifiable indicators,respectively comparing peng ding controlling index of before and after the introduction of private equity investment difference,at the same time the introduction of three companies within industry,Take the average value of relevant data and pengding Holding for horizontal comparison;Secondly,using analytic hierarchy process,combined with the existing research results and the actual situation of Pengding Holdings,calculate the weight of the above four dimensions and each secondary index in the overall evaluation system;Thirdly,the fuzzy comprehensive evaluation method is used to calculate the final comprehensive evaluation value and comprehensive evaluation grade combined with the scoring results of experts and scholars.Finally,by comparing the evaluation results before and after the introduction of private equity,the effect of private equity investment on enterprise performance is obtained,and the corresponding countermeasures and suggestions are put forward.The case analysis conclusion of this paper shows that after the introduction of private equity investment,the comprehensive evaluation value and comprehensive evaluation grade of Pengding Holdings have been significantly improved,indicating that private equity investment has a promoting effect on corporate performance.Further analysis shows that after acquiring the equity of the investee enterprise,the private equity investment institution will send management personnel to the investee enterprise and settle into the board of directors,which will have an impact on the investee enterprise by providing financial support,optimizing the governance structure,providing value-added services and dynamically adjusting the management mode.The research of this paper has a certain theoretical and practical significance: first,this paper has enriched and improved the existing research results to a certain extent,which is conducive to the formation of private equity theoretical system in line with the national conditions of China’s socialist market economy;Secondly,the study of the impact of private equity investment on the invested enterprises has a certain practical guiding significance to promote the high-quality development of China’s financial market;Thirdly,the case study method of this paper helps to provide academic support and feasible suggestions for enterprises to introduce private equity funds,and also provides literature support for the government to improve laws and regulations.Finally,it is beneficial to promote the industrial upgrading of enterprises,achieve a win-win situation with investors,and promote the perfection and development of the market.