| With the sustained and stable development of the national economy,the competition between the same industry has become more and more fierce.How to survive in the fierce market competition for a long time and achieve digital,refined and intelligent development is an important topic that enterprises need to explore and practice for a long time at this stage.In the context of the Chinese government’s continuous encouragement to increase R&D investment and reduce inventory,the light asset operation model is favored by the majority of managers because of its low investment and high return.However,because enterprises that adopt the light asset operation model often have more intangible assets,it is difficult to use conventional value evaluation methods for accurate value evaluation.Therefore,how to evaluate the value of enterprises with light asset operation mode has become an urgent problem to be solved.This paper tries to use the EVA value evaluation model to evaluate the H company of light asset operation and observe whether it is applicable,so as to provide a theoretical basis and practical reference for the value evaluation of light asset strategic enterprises in the future.Company H accounts for nearly 80% of its current assets.As an ICT(information and communication)infrastructure and intelligent terminal provider,company H is committed to researching new technologies,so it is a typical light asset operating enterprise.Taking Company H as an example,this paper uses the literature research method to sort out the relevant research of domestic and foreign scholars on the operation mode of light assets,and sorts out the theoretical basis of this research;uses the case analysis method to analyze the main financial data of Company H in the past five years,and at the same time,through the theoretical research method,on the basis of The enterprise value,the accuracy of the EVA value evaluation model results is obtained by comparing the relative value method with the EVA value by the comparative analysis method.Finally,through research,it can be concluded that Company H has created greater value for the enterprise through the light asset operation model.The enterprise continues to expand its operation on the basis of increasing R&D and sales investment to provide high market competitiveness for the development of the enterprise.Company H’s EVA value from 2017 to 2021 is positive.In the upward trend.Therefore,Company H is worth investing in;on the other hand,the EVA model is suitable for value assessment of light asset operators in the industry.Finally,based on the research of this article,the EVA model puts forward relevant suggestions on information disclosure,data selection,and non-financial indicator processing.The research of this paper provides a reference for the value evaluation of enterprises under the Light Assets Operation Mode,and has certain reference value. |