Research On Acquisition Performance Based On Balanced Scorecard

At the moment of the epidemic,the global economic landscape is undergoing tremendous changes,and the competition among enterprises is also extremely fierce.More and more companies want to improve their competitiveness through M & A,hoping to get survival and development in a fierce market.However,whether the expected goal has been achieved after the merger and acquisition,and whether the merger is beneficial to the long-term development of the enterprise,all need to analyze the performance of the enterprise merger and acquisition.Therefore,it is particularly important to choose an appropriate method to evaluate the performance of enterprises after mergers and acquisitions.In this regard,this paper selects the largest semiconductor acquisition event in my country so far-Wingtech’s acquisition of Anshi Semiconductor as a case,and evaluates its post-merger performance,which is representative.Based on the research perspective of balanced scorecard,this paper analyzes the performance of Wen Tai’s acquisition of ANSI Semiconductor,selects relevant indicators from four dimensions of finance,customer,internal process,learning and growth,and evaluates the performance of Wentai’s acquisition through the change of indicators.In order to get the evaluation results of the more intuitive,with the aid of analytic hierarchy process(ahp)to determine the index weight,dimensions and using fuzzy comprehensive evaluation method in Wen Tai technology mergers and acquisitions performance evaluation results scores of the semiconductor to quantify,the result of the acquisition by the acquisition performance score of events,through specific index value to analyze the effects of the merger to the enterprise.Finally,the conclusion of this paper is that the case of Wen Tai technology acquisition of ANSI semiconductor is more successful.This case shows how China’s electronic product manufacturing industry "goes out",which not only realizes the strategic layout of integration of upstream and downstream industry chain of Wen Tai technology,but also promotes Wen Tai to accelerate its entry into the semiconductor industry.Through this case,we also get the following enlightenment: enterprises should choose the target of M&A reasonably to ensure the success of M&A;Adopt appropriate payment methods to reduce financial risks;Multi-dimensional evaluation of m&a performance,help enterprise development;Attach importance to enterprise merger and acquisition integration management,give full play to synergistic effect.It is hoped that this study can provide reference for other m&a in the future.