Research On The Influence And Countermeasures Of Online Short Video On Ideological And Political Education In Colleges And Universities

With the popularization of the Internet and the rapid development of 5G communication technology,short online video,as one of the new information carriers,has increasingly become an important new platform for dynamic information dissemination and daily social interaction in people’s lives by virtue of its flexible creation mode.Timely communication and convenient social interaction.As the main force of Internet new media,contemporary college students have become the main photographers,viewers and disseminators of short online videos due to their independence,openness,strong plasticity,and strong personal awareness.Chinese college students who grew up in the rapidly developing environment of the Internet have different perceptions,attitudes and ways of using online short videos.This has led to the uneven quality of the content of online short videos in the process of watching or using online short videos by college students.Some of the content runs counter to the mainstream values,eroding the physical and mental feelings of college students,distorting the values of college students,and affecting the ideological character of college students.had a certain impact.Therefore,the impact of online short videos on the physical and mental feelings of college students has transformed into an impact on the ideological and character level,forming a revolutionary change.At present,the relationship between college students and online short videos is getting closer and closer.Online short videos have a profound impact and impact on college students’ physical and mental feelings and ideological character.The reasons for these impacts are mainly related to relevant government departments,online short video industry,colleges and universities,and students.The reasons are: the supervision of relevant government departments is not comprehensive enough,and the management methods are slightly lagging behind;some online short video platforms lack a sense of responsibility,emphasizing efficiency over responsibility;the teaching system of online ideological and political education in colleges and universities is not perfect,and the effect is not up to expectations;the self-education of college students Lack of management skills,etc.These problems will further deepen the impact and impact of online short videos on college students’ physical and mental feelings and ideological character.At the government level,we should improve the legal supervision and moral restraint of online short videos,effectively play the leading role of relevant functional departments,and strengthen network supervision and technical control.At the level of the online short video industry,each platform should be responsible for keeping the soil,exert positive energy,improve the internal review mechanism of the platform,improve the platform’s awareness of social responsibility,and strictly abide by industry discipline and norms.At the university level,it should actively form a joint force with relevant education departments,social institutions,and the online short video industry to cultivate and improve ideological and political education work,promote the effective advancement of ideological and political education work in colleges and universities,continue to educate socialist core values,and create A good campus network culture atmosphere,build a campus positive energy network short video dissemination position,improve students’ ideological realm,enhance students’ ability to distinguish,and guide students to self-discipline,self-esteem,and self-love.