Research On The Development Of Arctic Cruise Tourism In Murmans

In the past few decades,there has been a marked increase in interest in travel to the Arctic in general.The number of visitors to the Arctic regions of Iceland,Norway,Canada and the United States has increased significantly.At the same time,tourism in the Russian Arctic is developing much more slowly.Due to a lack of attention and research on this aspect,it has had a negative impact on the development of Russian Arctic tourism.This article takes Murmansk as an example,and based on reviewing relevant literature on Arctic tourism and the Arctic cruise industry at home and abroad.At the same time,The article examines the current situation of the Russian Arctic cruise tourism market and the development conditions of the Russian Arctic cruise tourism industry.In addition,the author pays special attention to the future development prospects of the Murmansk Arctic cruise tourism market shifting from foreign tourists to domestic tourists.This article uses SWOT analysis method to analyze the opportunities,threats,advantages,and disadvantages faced by Murmansk in developing Arctic cruise tourism.Based on the survey results,the author proposes strategies for the future development of Arctic cruise tourism in Murmansk.