| The northern Anhui region refers to the administrative divisions including Suzhou,Huaibei,Bengbu,Huainan,Fuyang,Bozhou and their districts,counties and cities.Because it is located in the northern part of Anhui,it is known as the Northern Anhui region,where the famous Huaihai Campaign took place,and it is rich in red cultural resources.Red culture,which was jointly created by Chinese Communists,advanced elements and the masses during the Revolutionary War,is an advanced culture with unique Chinese characteristics.It contains rich revolutionary spirit and profound historical and cultural connotation.It has become an important cultural resource and power source by means of material and immaterial carrier.In today’s society,the concept of culture has gradually penetrated into all aspects of life.Based on people’s needs for a better life,cultural and creative products emerge at the right moment.What cultural and creative products pursue not only includes function,shape and beauty,but also deeply affects and touches consumer audiences with their wonderful creativity,appropriate materials,exquisite technology,elegant taste and rich meaning.In the field of fine arts and decorative arts,this subject takes the rich red cultural resources in northern Anhui as the creation matrix,cultural creative products as the carrier,based on the basic theoretical knowledge of fine arts and design,as well as interdisciplinary comprehensive knowledge of sociology and history,with the help of relevant software,materials and technology platform,Try to carry out the practice of applying the red cultural resources in northern Anhui to the relevant cultural and creative design,and complete a series of design cases.In the early stage,the main method of investigation,literature research,and combined with history,the existing red cultural resources in northern Anhui were comprehensively sorted out,classified,connotation excavation and design element extraction.Based on the excellent design cases and experiences of red cultural and creative products in other regions,the comprehensive research method is used to explore the path,strategy and method of applying red cultural resources to cultural and creative design products.Since then,the design elements extracted from the red cultural resources in northern Anhui have been corresponding and organically implanted into the cultural and creative design through the use of practical methods.Finally,by using the logical reasoning methods such as induction and deduction,this paper summarizes the viewpoints and methods of applying the red cultural resources in northern Anhui to the design of cultural and creative products.The conclusions formed by this project and the related design works completed will help promote the spread of revolutionary culture in the new era,and provide reference for the application or research and development of cultural and tourist products in related museums,memorials and educational bases. |