The Design And Application Of Bronze Ware Art In Museum Cultural And Creative Products

Bronze ware is an important part of ancient Chinese art history,and also the second artistic peak after the primitive society painted pottery.The bronze ware,with its rich shapes,intricate and exquisite ornamentation and simple inscriptions,reflects the outstanding artistic creativity of the craftsmen and artists in ancient China.Its unique aesthetic consciousness and profound historical deposits convey the distinctive aesthetic characteristics and cultural connotation of the Xia,Shang and Zhou dynasties of China,forming an art form with distinctive characteristics of The Times.In recent years,the country has vigorously advocated the revival of traditional culture,and cultural and creative products with museums as the core have become an important carrier to carry forward traditional culture.Therefore,the combination of bronze ware art and cultural and creative products of museums can not only improve the cultural attributes of the products themselves,but also broaden the design ideas of cultural and creative products of museums,so that the bronze ware carrying historical and cultural connotations "through time and space" can enter people’s life again with a brand new look.First of all,through the relevant literature review,sort out the development of bronze ware art and stage characteristics,and analyze the bronze ware art aesthetic characteristics and cultural connotation;Secondly,the field investigation of Shanxi Bronze Museum,according to the development status of cultural and creative products in the museum,summed up the design strategy and application method of bronze ware art in Shanxi Bronze Museum cultural and creative products;Finally,combined with the preliminary investigation and research,the design practice of Shanxi Bronze Museum’s "Qingguang Tongyun" cultural and creative products is carried out,and according to the design concept and design orientation,the representative artistic elements of the bronzes in Shanxi Bronze Museum collection are extracted,and the brand series design is carried out.With the aid of student stationery and daily necessities as cultural and creative carriers,the bronze ware art is skillfully applied to the cultural and creative products of the museum.On the premise of respecting history and culture,the design should be both physical and spiritual.The ancient bronzes in the museum should be integrated into modern life,giving the bronzes a more modern and life-like atmosphere,and narrowing the space and time distance between people and bronzes.