| The in-depth implementation of the national large-scale development and large-scale investment tourism policies and the re-upgrading of the transformation of national consumption have promoted China to enter a new era of mass tourism.With the implementation of the policy,we should focus on what has happened to the entrance function of tourist attractions based on the theory of demand hierarchy,what requirements have been put forward for it in the new era,and how to better meet the diversified needs of tourists? With the improvement of residents’ quality of life,the design of scenic entrance space has gradually increased,and the entrance space with single function and no distinctive image in the past is far from meeting the needs of tourists,and does not combine the scenic area’s own culture or context,which seriously affects the experience of tourists.So,how to give full play to the function of the scenic entrance in the new era,and this article has conducted relevant research on this problem.This paper studies the design strategy of entrance space of mountainous scenic spots based on the hierarchy of demand theory.First of all,a large number of relevant literature materials on the design of the entrance space of scenic spots at home and abroad were collected,and carefully read and sorted out,and there was a general clear framework and cognition.Then organize the relevant basic theoretical knowledge of scenic spot entrance,which are environmental psychology and demand level theory theory.Secondly,the influencing factors of the design of the scenic entrance space are analyzed,and the factors such as architecture,functional space layout,landscape facilities,internal and external traffic of the scenic entrance space are analyzed.Thirdly,according to the relevant influencing factors,four classic cases were selected for on-site investigation,namely the east entrance of Huashan Mountain Area,the south entrance of Wuyi Mountain,the east entrance of Niushoushan and the space of Jiuzhaigou Goukou.After summarizing the current situation of the four cases and comparing the needs of tourists,the three principles of scenic entrance space design are finally obtained,namely regional,functional and orderly,and finally,the relevant design strategies based on the hierarchy of needs theory are summarized to embody the three essential principles of order,region and functionality from each element.Finally,the entrance design of Jinggangshan Xiankou Scenic Area is used as an engineering practice.The significance of this study lies in combining the actual cases of the research and summar8 izing the advantages horizontally,and then systematically and completely proposing a set of design elements and coping strategies that need to be considered in the process of building the entrance of tourist attractions in the new era.In the field of architectural design,the research results have considerable reference significance for the construction of entrance space of tourist attractions in China. |