| The 14 th Five Year Plan clearly proposes to promote the Digital transformation of traditional industries,countries around the world have made the deep integration of digital technology and traditional construction industry the main direction of digital development in the construction industry.The digital direction of the construction industry is determined by many construction enterprises,Therefore,how to promote the Digital transformation of construction enterprises has become the commanding height for all countries to seize in the development of the construction industry.In the process of Digital transformation of construction enterprises,their willingness to Digital transformation is also affected by various factors,and the way and degree of influence are also related to the success or failure of Digital transformation of construction enterprises to a certain extent.Therefore,construction enterprises is the main object in which paper takes,starting from the digital perspective,on the basis of sorting out and identifying the influencing factors of Digital transformation of construction enterprises,further analyzes the mechanism of key influencing factors on Digital transformation of construction enterprises in combination with social network theory,and provides theoretical basis and guidance for the development of Digital transformation of construction enterprises.First,based on the literature analysis,we have preliminarily identified many factors that affect the Digital transformation of construction enterprises,and then combined or eliminated the relevant influencing factors with the help of policy tools and expert interviews,and determined the list of influencing factors of Digital transformation of construction enterprises according to the final identification results;Secondly,based on the social network theory and the relationship matrix data between the influencing factors of the Digital transformation of construction enterprises,the relationship network model of the influencing factors is constructed.Then,from the overall network analysis and individual network analysis,the key influencing factors of the Digital transformation of construction enterprises are determined by calculating the indicators of "degree and degree difference","intermediate centrality" and "middleman";Finally,based on the evolution process of Digital transformation of construction enterprises,construction enterprises with different digital levels are included in the evolutionary game framework,and an evolutionary game model of Digital transformation among construction enterprises is constructed,Using MATLAB software for numerical simulation,the mechanism of the above factors on the process of Digital transformation of construction enterprises is clarified and summarized.The research results indicate that:(1)Through literature analysis,the factors affecting the Digital transformation of construction enterprises were preliminarily screened,and then supplemented with policy tools to identify the influencing factors.Finally,through expert interviews,the influencing factors of Digital transformation of 20 construction enterprises were corrected and identified,and a list of influencing factors of Digital transformation of construction enterprises was made.According to the policy factors,technical factors,industry factors Classify economic factors from four dimensions.(2)The expert questionnaire was used to collect the relationship matrix data among the influencing factors of Digital transformation of construction enterprises,and the adjacency matrix of the influencing factors of Digital transformation of construction enterprises was obtained,and the network of influencing factors was visualized with the help of social network analysis method;Finally,from the overall network analysis and individual network analysis,the paper analyzes the network of influencing factors of Digital transformation of construction enterprises,and determines the key influencing factors of Digital transformation of construction enterprises through relationship measurement,including the financial incentive strength of the government,the cost input of Digital transformation,the digital collaboration ability between enterprises,and the digital technology application ability of construction enterprises.(3)From the perspective of digitalization,based on the evolution process of Digital transformation of construction enterprises,this paper evaluates the mechanism of the above key factors on Digital transformation of construction enterprises.Research has found that the digital technology application capability coefficient of construction enterprises α Increase in digital collaboration capability coefficient between enterprises β The increase of will have a positive impact on the probability of Digital transformation of construction enterprises.In addition,although the increase of government financial incentives is also conducive to promoting construction enterprises to choose to implement Digital transformation,if the financial incentives are too high,the government will also be unable to bear the high investment costs,and the marginal efficiency of construction enterprises to implement Digital transformation will continue to decline with the rising financial incentives.Finally,with the increase of input costs in the process of Digital transformation,the willingness of construction enterprises to implement Digital transformation has gradually decreased. |
