Design And Research Of Medical Self-Service Terminal Product Identification System Based On Cognitive Balance

With the aging of the population,medical conditions are also a growing concern,and better medical services are needed to meet people’s needs,which is an important area to solve livelihood issues.Difficult to see a doctor is still the key problem of major hospitals,the emergence of medical self-service terminal products is an effective way to improve the efficiency of the hospital under existing conditions,and the quality of service is also substantially improved,in the next few years medical self-service terminal has a very good development prospect.According to the sky-eye search,since 2014,the total number of medical equipment-related enterprise registrations in China has continued to rise.The rapid development of Internet information technology will promote the development of the medical industry to technology informatization and provide more humane and diversified services for people.At present,the demand side of the medical self-service terminal industry,that is,hospitals,clinics and so on,has been increasing its overall recognition,and hospitals choose to introduce modern medical self-service terminal equipment to improve the efficiency of the hospital.At the same time,as a direct user of the hospital patients and families,the recognition of the medical selfservice terminal equipment is increasing,the user’s independent application ability is also increasing,the development of the domestic medical self-service terminal industry has played a role in promoting.As the hospital indispensable service equipment,medical self-service terminal has a very serious problem of product homogeneity,in the face of market demand continues to diversify,personalized transformation,the existing product service model can not meet all user groups,which urgently requires enterprises must innovate and develop a richer product line to meet the needs of different types of user groups.Through the standardized design of enterprise product identification system,the product can reflect the unique cultural connotation and product concept of the enterprise,and can more quickly and comprehensively deepen the user’s knowledge of the product.The product itself is the material embodiment of the enterprise culture,but also the link between the enterprise and the public,in order to play its role to the greatest extent,it requires the identification elements of the product identification system in line with the public cognitive balance.This thesis tries to put forward a new design method--product identification system design based on cognitive balance.By combining human cognitive process in cognitive psychology,Hyde’s cognitive balance theory and Piaget’s cognitive development theory,the occurrence process and occurrence mode of cognitive balance are summarized.Through the analysis of product identification and enterprise identification concept,summarize the composition and characteristics of the product identification system,and then respectively on the domestic and foreign medical self-service terminal,product identification system research status carried out in-depth analysis.From the product concept cognitive balance,visual cognitive balanced and behavior cognitive balance three aspects are elaborated,and summarize the product identification elements characteristics and the relationship between cognitive balance and product identification.Through the medical self-service terminal industry status and user demand analysis,combined with research data,to build a cognitive balance based on self-service terminal product identification system model,and put forward the medical self-service terminal product identification system design methods and principles.Finally,we analyze and study the current situation of the product identification system of Shensi medical self-service terminal,find the main points of product identification design through the summary and excavation of existing problems and the study of users’ use and attitude,redesign the existing self-service terminal products of Shensi Medical,and formulate a design specification of Shensi Medical medical self-service terminal product identification system to provide the basis for the subsequent product design.In order to shape a new product image and enhance the user recognition and market competitiveness of CS Medical.