Research On The Interface Design Of Mobile Phone Elimination Games Based On Kansei Engineering

With the development of information technology,matching games come to breakthroughs in the plot and other sets.However,the current mobile-phone matching games on the market share problems such as unclear goal-orientation on the interface,confusion of interface levels,and serious homogeneous-design on the interface,which affect users' experience.Therefore,the research on the interface design of the mobilephone matching games from the perspective of users' kansei needs makes designers' design intentions match users' needs,which is conducive to improving the usability of game products and the game experience of players.The details are as follows:(1)The perceptual demands were collected from game players through literature collection,brainstorms and interviews.The expert group method was applied to extract the most representative vocabulary of perceptual demands.The AHP level analysis was employed to rank the importance of the user's perceptual demands and form a ranking set.(2)After research on literature,the interface design elements on mobile-phone matching games were determined as layout,icon and color.The representative interface samples were collected.Then,the best layout samples and the best icon samples were selected via the semantic differential method.Furthermore,the questionnaire method was carried out to select the best color-combination samples.We conducted a preliminary analysis with the best samples and provided sample materials for interviews on users.Hence,we can provide a basis for the specific design requirements of mobile-phone matching games' interfaces through the interviews.(3)The related points in the interviews were screened to obtain specific design requirements for mobile-phone matching games' interfaces.According to the ranking of perceptual-demand importance,sample analysis and design elements,the design strategy of mobile-phone matching games' interfaces was proposed,forming a design process aimed at satisfying users' perceptual demands.(4)The research results of this paper are applied to practical design from four aspects: information construction,low-fidelity prototype design,visual specification,and high-fidelity prototype design.Thus,the possibility to design mobile-phone matching games' interfaces based on Kansei Engineer is verified.