A Narrative Study Of Rural Theme Documentary Short Video On Kuai Shou APP

Rural Revitalization Strategy has opened a new journey of Rural Revitalization of socialism with Chinese characteristics.In the modern context,rural subject has become a magnet of short video creation.As the narrated object,the rural subject has always been ignored to be written in the mainstream discourse space.Along with the popularization of Internet technology and the urgent expression needs of village group,Kuaishou App which is the upper of short video creation has become an important carrier of recording and spreading rural culture in the multiple era contexts with the realistic anxiety of modern life.In particular,documentary short video on rural topics has become a clear stream in the hustle and bustle of short videos.Village-themed documentary short video records and presents the real and multi-faceted Chinese countryside in the most simple and ordinary way.Users see the colorful countryside from the narrative perspective of rural area.People,affairs,sceneries,and even food have all become the vivid and rich narrative contents in video.In Kuaishou App,the narrative themes of the short rural documentary video mainly involves the rural ecological world,customs and agriculture fields.Its narrative strategy choose the rural populace perspective which is close to country life.It has an insight into the village world with a vivid internal focus perspective and a objective external focus perspective,uses nonlinear and fragmented micro-narrative techniques to focus on the countryside,applies details to document ordinary villages and truly restores the various states of the countryside through the original audiovisual language.As a documentary video text of rural villages in the new era,the short documentary video of rural themes of Kuaishou App has shown great influence and vigorous vitality.Its narrative value is that the autonomous expression of these rural groups re-empowers the rural narrative,and can also bridge the gaps and differences in rural cognition to a certain extent.But at the same time,we should also reflect on some of the problems in his narrative,such as the over-beautification of rural life and the pan-entertainment of rural narrative strategies.