Design Of WeChat Mini Program Interface In Scenic Spots Based On User Experience

The rapid development of Internet technology has spawned a large number of new applications,and the WeChat applet is one of them.The WeChat Mini Program first appeared in 2017 and has been active until now,thanks to its small size and convenient management.At the same time,in the general environment where the country advocates "Internet Plus",the lightweight application of WeChat applet is currently widely used in all walks of life in China.According to the research report,the distribution of mini-program applications in the travel industry is at the top.Under the premise of increasing users,many scenic spots in China provide services such as mini-program ticket purchase and guided tours.This article is mainly based on the related theories of user experience,taking the scenic WeChat applet interface design as the research object,combining with the famous tourist attraction "East Lake Ocean Paradise" in Wuhan,and analyzing the structure and design form of the existing tourism applets on the market.Design a WeChat applet for Donghu Ocean Park,provide more convenient and more types of services,connect offline scenes,and let users have a better experience.In the first chapter,the research status at home and abroad is comparatively analyzed from the theoretical level;in the second chapter,while introducing related theories and concepts,through the analysis of existing products,summarize the significance of the WeChat applet to the development of the scenic spot;chapter three Show the entire process of the research,conduct user research on the tourists of East Lake Ocean World through questionnaire surveys and on-site surveys,and simulate user roles through survey data;Chapter 4 explains the practical topic of Wuhan "East Lake Ocean Paradise WeChat Mini Program" "The design principle of ",introduced the design process and method,and designed the WeChat applet interface that meets the needs of users through related software,and through user satisfaction evaluation,the deficiencies in the interface design are improved and optimized to achieve best effect.Finally,in Chapter 5,the author summarized the above research process records and looked forward to the future.I firmly believe that there will be more and more theoretical and technical means to improve the user experience of WeChat Mini Programs in the near future.