Food Life Service Program

Chinese traditional food culture is extensive and profound,which is an important part of Chinese traditional culture.Food TV programs carry forward and spread Chinese traditional food culture,which is an important measure to base on the confidence of Chinese culture and tell Chinese stories in the new era.Throughout the development process of food programs,it has experienced decades of development with the purpose and orientation of life service programs,and gradually moved towards the road of diversification,diversification and entertainment.In the theory of mass communication,the audience generally believe that all kinds of program hosts first appear in their personal image,then in the image of food programs,and finally in the media image represented by the host.At present,there are many kinds of food programs in China,which requires that the host style must be consistent with the program style.The host needs to be responsible for mastering all aspects of the program and adjusting the atmosphere.This paper aims to analyze the current situation of life service programs in China and the host language of catering programs,so as to better promote the development of traditional catering culture in China.