Shaanxi Museum's "Telling Chinese Stories" Countermeasure Study

Museums,as socio-cultural educational institutions,are an important place to inherit and disseminate China's excellent traditional culture,the people's self-improvement and self-learning,and to provide society with a rich and varied cultural choices.In order to further inspire national pride and self-confidence,the State Administration of Cultural Heritage will "promote cultural relics live up to the way innovation" and "do a good job of cultural relics publicity" included in the annual work highlights.How museums "tell the story of China",to convey historical inspiration to the wider public has become the focus and core of the museum's work at this stage.As a large cultural province,Shaanxi has a large number of cultural relic resources and museums,and as the practice of "telling the Chinese story" continues to unfold,it also exposes the current stage of Shaanxi museums in "telling the Chinese story" cultural communication work,there is a lack of regional cultural highlighting.This paper explains the concept of "good Chinese storytelling" in Shaanxi Museum by combining narrative and communication theories.This paper explains the conceptual connotation of "telling Chinese stories" in Shaanxi Museum by combining narrative and communication theories,and analyzes the cultural communication activities of "telling Chinese stories" in Shaanxi Museum through an in-depth study.The special exhibition "All Peace To Heaven: The Qin Dynasty's Unification of China" and the corresponding successful cases of cultural communication activities.This paper proposes three specific paths for Shaanxi Museum's "Telling China's Story" cultural communication activities by creating a Shaanxi regional cultural memory bank,establishing a timely feedback mechanism for museum audiences,and diversifying and niche setting for museum activities.